Mobile app development
for Channel One Russia
It has happened! The dreams of the audience about a fast and good-looking app have come true! We rewrote the current version from scratch which was good enough but a little bit old-fashioned in terms of design and technologies. The app is a winner of the Google Material Design 2016, Runet Rating contest 2016, and Tagline award 2016.
New tool for audience interaction
The task is to make a modern and convenient app to increase the number of views from mobile devices and the company’s income from mobile advertising as a result.
Development of a new user-friendly b2b and b2c application
We thought about data submission, simplified the navigation, added several hacks, and packed it into a suitable design according to the latest fashion of Google guidelines.
The app anatomy
- TV guide
The TV guide is demonstrated to the user when they open the app. It focuses on the current program — you can easily find it (the picture of this program is shown). The guide for 5 days is enough not to think about what to watch this week. You can set up a reminder for the programs you like most of all (the phone will remind you 5, 15, or 30 minutes before).
- TV projects
The series of some popular TV shows are included in the special section for your convenience. «Evening Urgant», «The Voice», «KVN» and other popular TV shows are now available for watching and downloading at any time — you don`t need to be afraid to miss your favorite TV show! Real fans can add the best TV projects to the favorites so they will be available in the side menu (you just need to tap once). It works fast!
Channel One Russia issues the news every three hours. We created a special section with news for several days for those who can’t wait. Each event presents its release and has a text message if the speed of connection is low.
- Saving of series
If you need you can save the video of the news (or any TV program) to your device to watch it later (even without an internet connection).
The app answers all your questions and helps with every step: how to save the video, why does not it load and what should you do if something goes wrong. We have done everything for the app to be very easy and convenient to use.
- All screens
We exactly have created a special version for tablets, as the screen is never big enough for the video!
- Business services
Several business features have been implemented. First of all, it is a strong system of monitoring and statistics, then, a logical instrument of monetization — there is a video advertisement before the TV show with an opportunity to skip it after several seconds.
The app was released on schedule
We launched a product that took into account the interests of both viewers and businessmen. The first ones got a useful tool for interacting with their favorite channel. The businessmen got help to monetize the service.
- Project manager
- Art Director
Aleksey Nemychenkov, Polina Demidova
Vasiliy Chirvon, Konstantin Tshovrebov, Dmitriy Gorbunov
Let’s get to know each other!
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